People Suck at Naming Places (slides with notes)

Here are my slides (with notes) from Ignite Where in San Jose last night.

I must say it was an awesome experience. I give many presentations, but this one, in this format, in front of this crowd, was quite something.

And I got to be quoted by Tim Oreilly on Twitter:

“Places are social containers” Good line from @afrognthevalley at #where20 #ignite last night.



Deux nouveaux noms de domaines @praized hier (je vous les ajoute quand ils sont prêts).

Nommer les projets avec un URL, c’est un rituel de baptême après la naissance d’une idée…

Je suis très content de ce nouveau projet, retour aux sources initiales de Praized et projection de l’avenir en même temps, ça sent le printemps, le renouveau… très énergisant!

Fascinating post on “hacking” Foursquare

This is about the intersection of the social and the technical, I love it.

At some point last week, I devolved into a 12 year old hacker, and I spent many spare hours (and my computer’s spare cycles) abusing the system with a set of scripts operating fake accounts. Not only did I add new venues like the North Pole, but I started persistently checking into coveted landmarks, like the Statue of Liberty.

What can I say? It was fun, and foursquare’s incentives (badges and mayorships) spurred me on. Incentives invite abuse, even from mild-mannered folks like me.

Read Mayor of the North Pole by KrazyDad [Via Bruno Boutot]

Google Maps: Now Adding Reviews from everywhere

This is an interesting development, the Goorilla is moving fast. Makes me happy to have built a distributed platform and not a centralized review site.

Google Maps is apparently now reaching across hyperlocal blogs, local portals and news sites and retrieving blog entries, general editorial reporting and even blog comments for inclusion as reviews on their Places Pages.

This change portends a dramatically changed review landscape where both the volume of reviews for some types of businesses will rise and the dynamics of reputation management will change. It could very well shift the balance of power away from centralized review sites and could be one more impediment to any recovery of the IYP sites.

[Via Google Maps: Now Adding Reviews from News Sites, Hyperlocal Blogs and Other Non Traditional Review Sources | Understanding Google Maps & Local Search]

Google Twitterizes its Merchant Profile Pages

RT @sebprovencher: Google “Twitterizes” its Merchant Profile Pages

If I was in Facebook’s or Twitter’s shoes, I would move quickly and enter the structured local business listings world by offering pre-populated fan pages (for Facebook) and merchant profiles (for Twitter). This would simplify the entry for SMEs and basically enable a “claim your profile” function on those two social networks. It also would simplify the mass structuring of real-time content (which is very valuable).

The intersection of structured and unstructured data is the great frontier of local…

When Twitter Becomes Clearing House For Business Data…

When Twitter Becomes Clearing House For Business Data “this will create a dramatic shift”

GeoAPI will integrate directly into the Twitter API, which plays into Twitter’s plans, reported in mid-2009, to integrate geo-based location into its service. (…) It’s a big deal because most business data from online listings come from limited resources, he says. This acquisition creates an “open Yellow Pages,” he tells me, explaining it lets startups create an application that gives them instant access to business data. The distributed nature of Twitter starts to apply to the structured world of online Yellow Pages. (…)

Shotland tells me the integration will create a dramatic shift in the way people search for local information. Twitter could become the clearinghouse for business data simply by having the ability to process, update and distribute the information in a way that anyone can use it. If that happens, you suddenly have an explosion of relevant, local information that any business can take and integrate on a Web site. And if that data matches up with tweets, it makes it all the better. (…) If Twitter became the source of “truth” for business records, it would become “hugely disruptive to the local search industry,” Shotland says. The emergence of an open source yellow pages for local business is one of the 11 predictions on his blog for 2010.

Right here, right now, there is no other place I’d rather be (to quote that song)